vision and mission
“You don’t have to be great to get started, but you have to get started to be great.”
Les Brown
Vision – mission – the compass that creates enterprise value
Vision and mission, whether under its traditional form, have been reinvented, re-described, it can be “the statements of purpose” or summarized in more generalized statements, which carry strategies like branding statements, they are still the fundamental strength of a business and a brand. Ignoring them is like building a building and deciding to ignore all the laws of gravity and mass.
The combination of these two tools will provide direction for your business, whether it’s a small or new business, keeping your business on activities that lead your organization to break through and avoid wasting resources on activities that are not useful to the business. However, not all businesses are successful in building their vision and mission.
Clover will help businesses build a vision and a mission so that the business can lead its organization to a breakthrough.
* Amazon wants to make their business the most customer-centric company on earth – customers can search and find everything they want through Amazon’s online channel.
So for now, Amazon’s mission statement says: “We strive to offer our customers the lowest possible prices, the best available selection, and the utmost convenience”.
Amazon is very clear about what they want to be tomorrow and what they do today: today, we can find anything on Amazon with good pricing and quality, along with services (delivery services, payment, …) that are guaranteed.
Developing vision – mission strategy Bring the soul of enterprises close to customers
Clover’s goal is to create outstanding value for customers through the right perception of consumers to the soul and ambition of the business.
The Clover team is constantly innovating, utilizing technology resources to explore and discover the potential needs of the market, thereby building and developing the most effective strategy for the business to develop a unique image and build your vision.
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